All About Vitamin D3

Hello, sunshine!

Bluebird Botanicals is excited to announce the release of its newest product, Dynamic Immune* CBD Soft Gels. These soft gels feature our award-winning full-spectrum hemp extract alongside vitamin C, Eldermune® (elderberry juice concentrate), organic echinacea root extract, vitamin A, and vitamin D3, a special ingredient that helps promote a healthy immune system.

It’s possible you’ve been seeing a lot of vitamin D products on store shelves recently. Today, we’re going to explore exactly what makes this star ingredient so special. 

Where is vitamin D naturally found?

Vitamin D3, also known as cholecalciferol, is a fat-soluble vitamin that helps your body absorb calcium and phosphorus from your diet. It is present in some foods but is most commonly derived from exposure to sunlight. This happens when UVB rays from the sun penetrate the skin and convert cutaneous 7-dehydrocholesterol to previtamin D3, which in turn becomes the active form 25-hydroxy-vitamin D. However, various factors influence how easily this process can occur. Sunscreen, protective clothing, and high levels of melanin in the skin might actually limit how much vitamin D3 your body produces from sunlight. 

Vitamin D can also be obtained through certain foods like soy milk, beef liver, cheese, egg yolks, fortified dairy products, and fatty fish like tuna, mackerel, and salmon. While these foods are fairly easy to come by in the grocery store, it can be difficult for many to meet their daily intake needs through diet alone. That’s why vitamin D supplements have become more popular over the past few years. In fact, the need for supplemental vitamin D is indicative of the way our society has evolved over the past century. 

The rise of vitamin D deficiencies

It has been widely documented that vitamin D deficiency, also known as hypovitaminosis D, has become a global concern. This is due to a number of factors, the most important being decreased exposure to sunlight. As societies have evolved, more and more people spend the majority of their time indoors due to urbanization and the shift of work to indoor environments. 

Similarly, research linking long-term sun exposure to skin cancer has resulted in most people using sunscreen whenever they go outdoors, which severely limits the ability of the skin to absorb and convert UV-B rays. Even geography plays a role in this. Those who live in northern latitudes receive less sunlight in general throughout the year, particularly in winter months, and puts them at an increased risk for a vitamin D deficiency.

Likewise, as we mentioned earlier, vitamin D is only present in significant levels in some foods. Cod liver, fatty fish, and fortified milk products are some of the most abundant sources, so those who are on a vegan, vegetarian or dairy-free diet are more likely than others to develop a deficiency.

That’s where supplements come in! Supplements are the best way to ensure you’re consistently receiving enough vitamin D without having to rely solely on your diet or exposure to the sun. 

How to support a healthy immune system*

Vitamin D3 is not a cure for disease but rather a tool to prevent vitamin D deficiency. Research has well-documented how vitamin D3 supports a healthy adaptive and innate immune response, which is critical to maintaining overall health.

With Bluebird’s newest Dynamic Immune* CBD Soft Gels, you can bring some of that sunshine indoors. Give it a try today and let us know what you think!

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.